AD Work

After school, working, travels abroad and university studies, Ina started out as stylist and in the prop department for stills and commercials. 

She then branched out to work as 1st AD about two decades ago, gaining extensive international experience by shooting in many different countries, mostly in commercials, but also in music videos and short films. 

Always curious and eager to learn something new every day, she tries to juggle all creative demands on every project in the time and budget given, with a smile. 

All factors should merge into a positive flow, where work is also fun and this can eventually be seen in the final result.